On 26 June was the Dutch Packaging Awards ceremony at the Singer Theatre in Laren, Netherlands. WP was the runner-up with its 100% Recyclable Valve in the category Food Sustainability. Dutch celebrity Jort Kelder handed over the award to our colleagues Bas den Boer, Director Innovation & Development, and William Ramon, Manager Future of Packaging.
Feedback from the jury:
WP's 100% recyclable valve was chosen as runner-up because the closure works well. Dispensing is flawless, and the nozzle stays clean. It is a good recyclable concept from mono-material. It avoids the problem of the traditional silicone valve contaminating the recycling stream. This new closure solves a problem for recyclers, increasing value and making the system work better. A great example of design for recycling!
A great recognition for the team at WP Netherlands in Ede.
27 Jun 2023